Harry Atkinson, Poultry Advisor

23-8-2021

Department: Pig, Poultry, Leisure – Technical team

“I really enjoy the variety within my role, every day is different and there’s always a new challenge.”

Working within the Poultry sector

“My role is focussed on delivering excellent on farm performance, continuous improvement helping to build ForFarmers’ reputation as the total feed trusted advisor.”

“I’ve worked at ForFarmers a total of 8 months, but have worked my entire career in the UK poultry industry predominantly in the feed sector. It’s a dynamic, efficient, and fast moving industry.”

Afbeelding: Harry Atkinson

My typical day

“It can involve anything! From supporting customers, meeting with suppliers to exchanging knowledge with customers and our sales team.”

“Advising on farm and achieving commercial sales are what I enjoy most.”

A variety of sectors

Afbeelding: Marsdens Pheasant_391309075 small

 “The variety of sectors ForFarmers covers as the total feed business means I am enjoying the opportunity to learn about new sectors of avian nutrition, such as game and turkey.”

“My key focus is around our layer feed offering as well as support ForFarmers’ game feed business through the Marsden’s brand.”

My colleagues

“I work with so many teams, many of which I am still learning about! Technical, nutrition, procurement, formulations, manufacturing as well as the sales teams.”

“The knowledge within these teams is very impressive and what I find so interesting about this role and business.”

“It is about pulling across all the departments, knowledge, and teams in the business in order to deliver the best possible solution for the customer.”

 “There is always someone with expertise for every question I ask and they are always happy to share this with me.”